Tony And Peter Barber Shop/Nova 2 Ladies Hairdressers, 53 Frith Road
Barber and hairdresser on Frith Road.
According to an old sign revealed during refurbishment work in June 2015 photo, it was once a business called Towers & Co Ltd.
According to a photo on Flickr, it's been Tony & Peter/Nova since at least December 1990.
Existence last checked in January 2017.
OS X co-ord: 532181 OS Y co-ord: 165590 (Latitude: 51.373986 Longitude: -0.102323)